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Name

Country

Year

MeSKA — Moscow Jazz-club

Booklet

Russia

2016

Introduction

After we created the identity system for brand new Moscow jazz-club Moscow our customer faced an issue to attract more partners and investors into the project.

During business meetings it was crucial to leave some kind of notification with main principles and ideas of the new business. The solution was to create a remarkable booklet about the company.

Let's make it «jazzish»

The idea of the booklet was to create some «jazzish» mood within created identity system. We used club colours and round forms.

The booklet is put into a small box what makes it look like a vinyl jazz old-style album.

So round

In the middle of the booklet we have created round hole so you always can see the logotype on the last page.

The hole also creates association with vinyl jazz album and reflects the idea of the brand.

(c) 2017 Beverly Group AB

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